Move It

MOVE_LOGO_COLOUR_V3_RGBWRG was contracted to assess the attitudinal and behavioral outcomes associated with the “Move It” physical activity program in the UK. This innovative sport- and activity-based program aims to: (1) create early, positive experiences for youth in sport, physical education, and active play, and (2) integrate physical activity into the everyday lives of children. The year-long (pre-, mid-, and post-program) assessment will focus on health-related outcomes, personal attitude enhancement (self-esteem, efficacy, sport enjoyment, social support, etc.), and behavioral change (increased sport and physical activity engagement).